Link Visibility – Easily spot unnatural link footer patterns.
Identifies the visual location of the links on the page. Normally you should have a lot of Body links ( links inside the page) and not Header or Footer Links.
Webpage Category – Identify the contextual relevance between the site and its inBound Links.
This great feature will help identify the contextual category of the content on the inBound links. The software detects up to 19 categories such as Auto/Business/Travel/Gambling etc, in the English language. This information is particularly useful when trying to identify the naturalness of your backlinks profile or your competitors’. You can use this to see if you have links placed on sites that are totally out of your niche and that could affect your rankings negatively