SEO Dashboard

The Account Dashboard is a unique feature which enables the user to view all the SEO data presented in a single window. This SEO dashboard helps you access information faster and it will save lots of time. You can access campaign statistics faster and easier without the hassle of clicking on too many links.

Here you can find the list of all your campaign. There are also two buttons that help you order your list in alphabetical order or based on its creation date. You can also have a search bar so you can find certain campaigns easily.

It is worth mentioning that this Account Dashboard was created with the purpose to access data faster but also to give you a landscape view of all your data. Here is displayed the information about the credits that you have left. This way you’ll always be informed about the remaining number of credits. You can see:

the total number of analyzed websites for SEO Campaigns & how many you are using;
the total number of research credits for Site Explorer and Keyword Tool and Content Assistant & the number of used credits;
the total number of Rank Tracking keywords for weekly analysis & the number of tracked keywords;
the total number of Alerts and how many you’ve used;
the total number of users available for your subscription and how many you’ve added.

SEO Dashboard

Overview

Once you’ve clicked on a campaign you’ll be redirected to the SEO Dashboard, which is split into three main panels:

cognitiveSEO Dashboard

1. Campaigns

This is a list with all the campaigns created on the account. You can click on the arrow to see the list of all your campaigns. If you want to get instant data about a specific campaign click on the name you’re interested.

2. Campaign Dashboard

The main area of interest from the SEO Dashboard. This is the panel where the SEO data will be displayed. This area is fully customizable with statistics of your own choosing. Here you can also tag the data boxes with different colored tags which you can later on filter based on your needs. If you don’t have any widget on the campaign dashboard, the first thing you’ll see will be a button that helps you create your first widget.

3. Account Settings

This area of features offers you brief information regarding your account. That way, you have a bird’s eye view on certain statistics and limits from your account. From here you can also make certain changes like modifying the whitelabel or creating new users.

Create New Campaign

To create a new campaign from the Account Dashboard, all you have to do is click on + New Campaign. This takes you to the “New Campaign Wizard” where you’ll be able to add details about the website you want to analyze.

Search Campaigns (search, order and favorite)

In order to find any campaign easily, you have a search bar integrated in the Account Dashboard. You can find the desired campaign by typing the exact match of the title or just a part of the title.

1. The first step is typing the title or a part of the title from the desired campaign in the search bar. As you can see in the screenshot, you need to search only for the word “New” and the tool will display all campaigns that contain this wording.

2. You can mark campaigns as favorite by clicking on the star placed in front of the campaign title once you hover over the campaign. Once highlighted, these campaigns marked as favorite will appear at the top of your list regardless of the alphabetical order or the creation date.

3. There is also the Edit Campaign button that you redirect you to the Editing Campaign Wizard.

Add widget

To add a new widget on your Campaign Dashboard, you have to click on the “New Widget” button that you can find in the upper right corner of the panel.

Here, you’ll be prompted with a box in which you’ll have to specify:

- - Label – this is the header of the widget. It’s editable so you can customize the titles in order to help you identify the data faster.
  - The website you want to create the widget for.
  - Reload time – This is the amount of time after which the widget’s data are refreshed.

Widget Settings (edit/resize/move/delete/change time/ apply tag)

The widgets are very functional and flexible to work with. They are composed of several key elements:

- - 1. You can apply a certain bullet tag. There are several colors from which you can choose from. When you have a Campaign Dashboard full of widgets representing different statistics, you can sort them out with these tags. (PIC) Later, you can filter which widgets you want to see by filtering through the tag bar placed in the upper-left corner of the Campaign Dashboard panel. (PIC)
  - 2. From this area you can move the widget around the Dashboard. In order to move a widget, you need to click and hold the cursor on the header of a widget. Next, you just have to drag the widget to the desired location.
  - 3. This button lets you edit certain aspects of the widget as you can see in the screenshot below:
    - 1. Change the targeted website from which the data are extracted
    - 2. The reload time for the data – You can set at how many minutes the information from the widgets is refreshed.
    - 3. Change the label of the widget
    - 4. Preview how the widget should look on the Dashboard. (PIC)
  - 4. This button lets you delete the widget.
  - 5. Here you have the period of time for which the data are displayed. You can also change the period of time by clicking on the text.
  - 6.You can also resize the widget window to a custom size. To do so, you need to click on the bottom-right corner of the widget window and drag it to the desired dimension.

Dashboard Settings (filter by tag/change columns/hide laterals/edit/delete)

The Campaign Dashboard has several settings that can be used in order to ease your work with data. As you can see from the screenshot below the settings that can be used to modify the Dashboard are:

- - 1. Filter by Tag – This filter gives you the ability to display widgets that pertain only to a certain tag. You can also reset the filter by clicking on the “x” at the end of the tag list.
  - 2. It generates a unique and secret URL which you can easily share with people that do not have a cognitiveSEO account.
  - 3. By clicking on this button you are sent to the Edit Campaign menu where you can change certain settings for the current campaign.
  - 4. This button enables you to delete the current campaign.
  - 5. In this menu you can select the desired dimension of your usable Dashboard space. By default, the Dashboard is set to “4 Col ___ px”. You may choose the desired dimension depending on your screen’s resolution.
  - 6. The Settings Panel can be easily closed by clicking on the arrow-head pointing to the right.
  - 7.The Campaign Panel can be easily closed by clicking on the arrow-head pointing to the left. (PIC)

Share Dashboard

It generates a unique URL which you can easily share with people that do not have a cognitiveSEO account. That way, you can easily display the information from your Dashboard to customers or colleagues. While you’re in “Share this URL”, you can choose to lock your Dashboard (2), making the URL unusable, or you can automatically generate another URL (3). (PIC)

Here is an example on how the dashboard page looks to someone who accesses the URL. It is worth mentioning that the information provided in the screenshot is dummy data.

Multiple Selection

You have the possibility of multiple selection of several widgets. The dashboard is fully customizable, meaning that you can move or resize all the widgets to any wanted size just by clicking on the bottom-right corner of the widget window and dragging it to the desired dimension. Multiple selection of the widgets can be a real gain as you personalize your dashboard. Having the dashboard your way is made even easier now as you can select how many widgets you want and place them wherever you find it best on your dashboard.

Campaign Edit

You’ll be redirected to the Campaign Creation wizard where you can change the setting and edit any information you want.

Account Settings

- - Your Subscription
    You can easily see your subscription details such as limits and the remaining credits. Also, there is the option to Update payment info or Ask for a personalized offer in case you want to change your subscription.
  - Account Details
    In case you want to edit your login details you need to look here in the Account details. Plus, you can select your email notification.
  - WhiteLabel Setup
    You can easily place a white label containing your own customized logo. The tool is set by default to display the cognitiveSEO logo. If you wish to customize the display of your cognitiveSEO account you can click on the Edit button that will send you to the Whitelabel & PDF Reports from Settings. Here you can change your subdomain URL and subdomain logo.
  - Paymnet History
    Get the whole list of payment and view every invoice from this panel.
  - Users Overview
    You can easily create a new user for the current account. You can create new users for clients or colleagues with limited or full access. Clicking on the “Create New User” link you will be sent to the Add New User page from Settings. Here you can fully customize user’s access and contact information.
    
    In the right side of the link you have the current number of users created on the account and the maximum number of users that can be created based on your current subscription.
  - Google Analytics
    Authorize your Google Analytics account to see information about traffic in the cognitiveSEO dashboard next to the data regarding links and rank tracking.
  - API
    For higher costs and custom subscriptions, there is possible to enable an API key. Once you have enough rights to access that resource, you’ll see here the key code for your APIs.
  - Page Speed Insight
    If you have an API key for the Page Speed Insight you’ll see here any information for that. This key is available for the Site Audit tool.

Dashboard Widgets Site Audit

Numbers

- - Site Audit Metric
    This widget can be customized and you can select what data you want to see. In the example above it is presents the total number of issues found for the site.

Charts

- Site Audit History
  This widget can be customized with data from the Site Audit tool. In the example above you can see the historical data for Indexable page.

- Site Audit Pie
  This widget can be customized. In the chart above you can see issues by importance for the site analyzed. There are two categories: should fix and consider fixing.

- Site Audit Bar Chart
  This chart can be customized. In the example above you can see the issues categorized by typology. Site Audit can show you data regarding indexability, content, architecture, mobile and website performance.

Lists

- - Site Audit Table
    This widget presents the list of indexable pages and the issue associated to them. For the example above you can see the pages that have duplicate content. That means the content from such a page can be found on some other pages as well.

Inbound Link Analysis

Numbers

- - Referring Domains
    This widget presents the total number of analyzed referring domains for the site. A lot of SEO professionals are impressed and guided, by the total raw link counts of a site.
    The number of links a site has is indeed important but more important is the number of referring domains.

- - Links Analyzed
    Here you will find information about the total number of analyzed links for the site.
    You might notice a discrepancy between these two numbers. That is because we extract only the newest and most important links (up to 20 per referring domain). The rest of the links are site-wide links that distort the analysis and do not have any value from an SEO point of view.

- - New/Lost Links
    You can see at just a glance the total number of new/lost links for the site starting from a selected date. The New/Lost Links widget is an important signal on what is happening to you and your competitors right now and can give you ideas for new SEO directions and can reveal new opportunities.

- - Live/Lost Links
    Here you will find information about the total number of Live and Lost links for a specific site. It’s true that live links are the one are the one that should concern you most but valuable information can be pull out from the number of lost links also. You should always keep an eye on the live/lost link ratio and whenever you plan a new direction or strategy, you should take these numbers into consideration also.

- - NoFollow/DoFollow Links
    You will find information about the total number of NoFollow/DoFollow links for the site starting from a selected date. Regardless of the rumors you hear, both follow and nofollow links are a natural part of the web that you need to be aware of. Do follow links may do more for SEO, but both deserve a place in your online marketing strategy and both need to be tracked.

- - Unnatural Links
    This widget we’ll let you know in an instant the total number of Unnatural, Suspicious and OK links for the site starting from a selected date. With all the Google algorithms going on, this might be one of the most helpful widgets in a webmaster’s attempt to stay away from penalties and maintain a healthy link profile.

Charts

- - Link Velocity
    it’s highly important to be taken into account and represents the growth trend of a site’s link profile. Link Velocity trends can also be natural or unnatural. An unnatural link velocity will have various spikes on various time frames without generating a natural looking trend. This widget will let you know the Historical Link Velocity for the site starting from a selected date.

- - Daily New/Lost Links
    You can easily spot the Historical Daily New/Lost Links Evolution starting from a selected date. The historical chart widget helps you have an overview of the new/lost links over the time and see a clear evolution of your site from this specific point of view. You can easily spot if some major loss or acquiring happened in specific periods of time and closely analyze those situations in order to get the best out of them.

- - Live/Lost Links History
    The Historical List/Lost Links Evolution starting from a selected date. Our live links and lost links widget allow you to see in an instant how many live links a site has compared to the number of links that that once existed and ceased to exist anymore. Without having a list of freshly crawled data you cannot have an accurate analysis of your link profile.

- - Unnatural Links History
    You are here presented with the Historical Unnatural Links Evolution starting from a selected date. Knowing the numbers of unnatural/ok/suspect links is important but being aware of their evolution in time can get you a lot of benefits.

- - Text/Image/Redirect History
    Here you can see the Historical Text/Image/Redirect Links Evolution starting from a selected date. It’s highly important to know the origin of your links and the way they evolved in time.

- - NoFollow/DoFollow Links History
    This widget will help you see the Historical NoFollow/DoFollow Links Evolution starting from a selected date. Being aware of this evolution is important as knowing the past can help you make the best choices in the present.

- - Website Category History
    The Historical Website Category Links Evolution starting from a selected date will let you know the categories in which your links fit. These categories can vary from food to business, culture, education, games, gambling, etc.

- - Webpage Type History
    The Historical Webpage Type Links Evolution gives you valuable insight where the links are coming from: social networks, blog, forums, web directories, etc. starting from a selected date.

- - Link Positioning History
    The Historical Link Positioning Links Evolution gives you information about the position of the link during time, since a selected date. The position might be in a group of links, on banners, on blog comments, short paragraph of texts, etc.

- - Unnatural Links Distribution
    This widgets informs you about the ratio and the number of OK – Suspect – Unnatural links that a site has.

Lists

- - New Links
    Here you can find the widget presenting The List of New Links for the site starting from a selected date. Not only the new link number is important but also knowing who is linking to a certain website, what type of backlinks that site gets or what type of site those links are coming from.

- - Lost Links
    Here you can find The List of Lost Links for the site starting from a selected date. Visualizing the lost links helps you maintain a healthy link profile.

- - New Unnatural Links
    You should always stay alert and check The List of New Unnatural Links for the site starting from a selected date. This widget might get you out of a lot of trouble by helping you prevent a Google penalty.

- - New Suspect Links
    The List of New Suspect Links for the site starting from a selected date gives you an insight about the links you should take a look at and figure out the reason they are considered to be suspect.

- - New OK Links
    The List of New OK Links for the site starting from a selected date offers you information about the links your site has that comply with the search engines guidelines and are considered to be organic.

Rank Tracking
Numbers

cognitiveSEO dashboard improved kw

- - Improved Keywords
    The total number of keywords that have an improved ranking starting from a selected date. An important metric that gives you an overall idea if your keywords are improving. You are also given info about the location of the rank tracking and the search engine where the keywords have improved.

Declined kw

- - Declined Keywords
    The total number of keywords that have a declined ranking starting from a selected date. You can check to see how many keywords are declining and detect possible problems. You are also given info about the location of the rank tracking and the search engine where the keywords have declined.

unchanged kw

- - Unchanged Keywords
    The total number of keywords that don’t have an improved or declined ranking starting from a selected date. You are also given info about the location of the rank tracking and the search engine where the keywords remained unchanged. If there are lots of keywords unchanged for a long period of time it’s a sign of stability.

Charts

Ranking trend

- - Ranking Trend
    The Historical Ranking Trend for the site starting from a selected date, on a specific device, country and search engine. This widget displays the trend for all keywords monitored for the desired site. It’s important to watch over the ranking trends of your website and the ones of your competitors to detect problems, strategies or possible successful strategies.

- - SEO Visibility – Google
    SEO visibility is a widget that is monitoring the search performance of a website as it presents the historical development of a domain’s visibility in Google.The SEO Visibility provides you with great value of the market environment and also helps you easily identify market trends and digital marketing strategies. It is calculated based on millions of keywords that are tracked in Google and their importance and traffic volume. Each keyword has a particular importance and based on that and the ranking of the tracked site a SEO visibility score is calculated. This score is updated weekly.

RT History

- - Rank Tracking History
    Rank Tracking History Widget allows you to see the evolution of the keywords that matter most to you, on the search engine you choose: Google, Bing or Yahoo, on the device you choose (desktop or mobile) and on the location you chose. You can add up to 20 keywords to closely monitor for whatever campaign or site you wish. Having the possibility to add more keywords in the same chart, gives you the chance to compare the evolution of different keywords. Depending on your needs, you can add as many Rank Tracking Widgets as you wish.

Lists

imporoved kw list

- - Improved Keywords List
    The List of Improved Keywords for the site starting from a selected date. This widget displays a list of keywords which have improved their ranking since the previous check. For example, if a keyword has the position 10 and in the third column it writes 3, it means that it improved 3 positions. You are also given info about the search engine the keyword has improved on, the country where it’s being tracked on, the ranking page and its search volume.

declined kw list

- - Declined Keywords List
    The List of Declined Keywords for the site starting from a selected date. It displays a list of keywords which have declined their ranking since the previous check. For example, if a keyword has the position 10 and in the third column it writes 3, it means that it declined 3 positions. You are also given info about the search engine the keyword has declined on, the country where it’s being tracked on, the ranking page and its search volume.

unchanged kw list

- - Unchanged Keywords List
    The List of Unchanged Keywords for the site starting from a selected date. It also displays their current position. You are also given info about the search engine the keyword remained unchanged on, the country where it’s being tracked on, the ranking page and its search volume.

all kw list

- - All Tracked Keyword List
    The List of All Keywords shows you all your tracked keywords on their current position. You are also listed with the change that keyword had, if any, the search engine the keyword is tracked on, the country where it’s being tracked on, the ranking page and its search volume.

Social Visibility
Numbers

- - Twitter Shares
    The total number of Twitter shares for a site.

- - Facebook Shares
    The total number of Facebook shares for a site.

- - Google Plus Shares
    The total number of Google Plus shares for a site.

- - Total Shares
    The total number of shares for a site. This shows you how your site is performing overall on social platforms.

- - Pages with Share Increase
    The number of pages from a site that have a Share Increase or Decrease starting from a selected date. This gives you the opportunity to see how many pages are performing well on social platforms. The number from the right side represents the total number webpages from your website.

- - New Shared Pages
    The number of Newly Shared pages from a site starting from a selected date. In the right side you have the total number of pages you have on the website.

Charts

- - Social Media Shares History
    The Historical Evolution of the Social Shares for a site starting from a selected date. The chart contains data about the evolution of your website’s total shares on Google, Facebook, Tweeter and also the total shares.

- - Social Media Share Distribution
    The Social Shares Distribution across all the tracked social providers for a site. This is a visual overview of the breakdown on social share.

Lists

- - Pages with Share Increase List
    The List of Pages from a site that have a Share Increase or Decrease starting from a selected date. You can identify which pages have performance spikes in order to identify which type of content proves to be interesting over time.

- - New Shared Pages List
    The List of Newly Shared pages from a site starting from a selected date. Useful to check how your newest website pages are performing on social platforms.

Alerts
Numbers

- - All Alerts
    Here you can see the total number of unread alerts.

- - Alerts – New Links
    The number of unread alerts regarding the new links. Useful when you want to monitor the new coming links to any site.

- - Alerts – Lost Links
    The number of unread alerts regarding lost links. Useful when you want to monitor the lost links of any site.

- - Alerts – Rank Tracking
    The number of unread alerts regarding the rankings. Useful when you want to monitor the rank tracking of any site.

List

- - Alerts List – New Links
    The list of alerts regarding the new links. You can see the date when the alerts were triggered and also the new links coming to the site.

- - Alerts List – Lost Links
    The list of alerts regarding the lost links. You can see the date when the alerts were triggered and also the lost links for the site you chose.

- - Alerts List – Rank Tracking
    The list of alerts regarding the rank tracking. You can see the date when the alerts were triggered and also the number of keywords that changed their position for the sites you chose.

Anchor Text Cloud

- - Anchor Text Distribution
    Here you can see the anchor text distribution ratio between brand anchor texts, commercial and miscellaneous ones for any site you choose.

- - Anchor Text History – Live Links
    On this chart you can see the historical evolution of the anchor texts you are monitoring for live links only.

- - Anchor Text History – Broken Links
    On this chart you can see the historical evolution of the anchor texts you are monitoring for lost links only.

Custom Text

- - Text widget
    This widget allows you to add your own text and set what you want to be made aware of. It helps you better organize and segment your dashboard.

- - HTML widget
    This widget allows you to add your own third-party metrics.You can add data regarding the tool or external data of any kind. This widget can be set to have a reload time for up to 1 minute, getting fresh data on the dashboard in real time.

- - When you are adding a new HTML widget you need to format your Input URL just the way is presented in the example above.

- The JSON will be similar to the one presented in the example above. The text attribute is the one that needs to be changed depending on the data you need to add. The text attribute accepts any encoding and may optionally be enhanced with a limited set of HTML tags. These widgets can contain a number of HTML tags that allow you to style the widget as you want. The list of allowable tags are:
  
  a
  
  abbr
  
  acronym
  
  address
  
  area
  
  b
  
  base
  
  basefont
  
  bdo
  
  bgsound
  
  big
  
  blockquote
  
  br
  
  button
  
  caption
  
  center
  
  cite
  
  code
  
  col
  
  colgroup
  
  d
  
  dd
  
  del
  
  dfn
  
  dir
  
  div
  
  dl
  
  dt
  
  em
  
  embed
  
  fieldset
  
  font
  
  form
  
  h1
  
  h2
  
  h3
  
  h4
  
  h5
  
  h6
  
  head
  
  hr
  
  i
  
  image
  
  img
  
  input
  
  ins
  
  isindex
  
  kbd
  
  li
  
  link
  
  listing
  
  menu
  
  meta
  
  nobr
  
  noembed
  
  noframes
  
  noscript
  
  ol
  
  optgroup
  
  option
  
  p
  
  param
  
  plaintext
  
  pre
  
  q
  
  s
  
  samp
  
  select
  
  small
  
  spacer
  
  span
  
  strike
  
  strong
  
  style
  
  sub
  
  sup
  
  table
  
  tbody
  
  td
  
  textarea
  
  tfoot
  
  th
  
  thead
  
  title
  
  tr
  
  tt
  
  u
  
  ul
  
  var
  
  wbr

Google Analytics Widgets

Google Analytics Widgets have such a high level of personalization that out of the hundreds of combinations can be made. From pie charts to tables and bar charts, any of your Google Analytics data can be displayed directly into your cognitiveSEO account. Below there are listed only some examples from each type of Google Analytics widgets.

Google Analytics Widgets can only be displayed if you authorize your account first. More about authorization and management of these widgets can be found here.

- Analytics Timeline

- Analytics Metric
- Analytics Table

- Analytics Metric & Timeline
- Analytics Pie Chart

- Analytics Bar Chart

Questions? We have answers.

We'd love to chat - Tweet @ us or send us an email.
You can find some answers to commonly asked questions below.

Questions? We have answers.

We'd love to chat - Tweet @ us or send us an email. You can find some answers to commonly asked questions below.

SEO Dashboard

We'd love to chat - Tweet @ us or send us an email.
You can find some answers to commonly asked questions below.